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B2B LinkedIn lead generation

LinkedIn B2B pipeline systems,
built around your business

Firo builds your LinkedIn lead generation system. Then we run it from A to Z and bring you qualified leads, or you run it yourself. Either way, you own it.

  • System ready in 2 weeks
  • Quality over quantity
  • No gatekeeping
See what we doGet started
Let’s connect!
Meeting booked
Monday · 09:30
CEO @Orbital
James Whitford
Let’s connect!
Meeting booked
Monday · 09:30
CEO @Orbital
James Whitford

LinkedIn connection request, reply and a booked meeting

See what we doGet started

Why LinkedIn?

80%80%80%of B2B
leads from social media come from LinkedIn.
65M65M65Mdecision makers
on LinkedIn worldwide, 10M of them C-suite.on LinkedIn worldwide, with 10M of them C-suite.
8x8x8xmore engagement
using personal profiles instead of company pages.

What a LinkedIn pipeline is

Profile, network, outreach, content and signals, working together as one system.

See how it works

Why work with us

What you get with us compared to most other agencies or doing it yourself.

Firo Growth
Most agencies
Doing it yourself
Custom system built for youCustom system built for you
Quality first approach
Repeatable framework you ownRepeatable framework you own
Full transparency, no gatekeepingFull transparency, no gatekeeping
Leads come with contextLeads come with context
Custom portal with real‑time insightsCustom portal with real-time insights
Data-driven strategy
Human-first approach
System ready in 2 weeksSystem ready in 2 weeks
Your time stays yours
10 years of sales and
marketing experience

What we typically see on average. There are exceptions of course.exceptions of course.

We get you in the door. You close the deal.

We find your dream clients, start the conversation and book calls with interested leads in your calendar. All you have to do is seal the deal.

Managed outbound
Meetings booked
12this month
▲ 3 this week
19 people viewed your profileLinkedIn
2m
You have 16 new messagesLinkedIn
14m

Everything in your own client portal

Campaign status, replies, leads and booked meetings in real time. No report to ask for.

See the portal
Firo client portal: tasks, leads and performance screens

How it works.

The system comes first. Then you choose who runs it.

Step 1 · Foundations

Pipeline System

The foundation every path runs on.

  • Planning call & business map
  • Market & offer
  • ICP & buyer personas
  • Targeting & lists
  • Messaging & campaigns
  • Profile & content
  • Tools & playbook
How it works
Path 1Firo runs it
Path 2You run it

LinkedIn authority

Your profile and content, run for you.

Details

Managed outbound

Standard

Lists, campaigns, messaging and inbox, done for you. We book, you close.

Managed outbound

Advanced

Standard plus buying and intent signals, followed up the moment they appear.

Signal & Intent-based outreach

Run by you, prospecting by Firo

You keep the execution. We take the targeting and list building.

Fresh monthly prospect lists

A fresh, enriched list in your portal
every month, ready to go.

Prospect lists

Fully in-house, nothing outsourced

Your own team runs everything, with the playbook and the portal.

Step 1 · Foundations

Pipeline System

The foundation every path runs on.

  • Planning call & business map
  • Market & offer
  • ICP & buyer personas
  • Targeting & lists
  • Messaging & campaigns
  • Profile & content
  • Tools & playbook
How it works
Step 2 · Execute
Option 1Path 1Firo runs execution for youFiro runs it

LinkedIn authority

Your profile and content, run for you.

Details

Managed outbound

Standard

Lists, campaigns, messaging and inbox, done for you. We book, you close.

Managed outbound

Advanced

Standard plus buying and intent signals, followed up the moment they appear.

Signal & Intent-based outreach
Option 2Path 2You run execution yourselfYou run it

Run by you, prospecting by Firo

You keep the execution. We take the targeting and list building.

Fresh monthly prospect lists

A fresh, enriched list in your portal
every month, ready to go.

Prospect lists

Fully in-house, nothing outsourced

Your own team runs everything, with the playbook and the portal.

What clients have to say.

It feels like a weight lifted off my shoulders, having a whole revenue stream going on in the background that I don’t really have to focus on. Definitely exceeded my expectations of what is possible through LinkedIn. So many high quality conversations with managing partners and founders all over the world.

When leads get on the call with me they know why they are there, why they are speaking to me and vice versa. Fianne gives great context and information on every lead, so I step into the calls fully prepared, which improved the quality of conversations.

AAmeliaAccount Manager, Global Law Experts

Working with Firo Growth has been a great experience. They are highly knowledgeable in outreach and lead generation, and bring a strategic, results-driven approach to their work. They consistently go above and beyond, not only meeting expectations but delivering more than promised.

Throughout the project they were always responsive, easy to communicate with, and flexible in adapting to our needs. Their professionalism and commitment to quality really stood out. I would highly recommend Firo Growth to anyone looking for an expert in B2B outreach and lead generation, and I would absolutely love to work with them again.

SSandeepCEO, XEqualsAI

Fianne did an excellent job handling our LinkedIn outbound. She works proactively and never approaches prospects with generic messages, instead, she always uses a personalized, thoughtful approach, which really makes a difference in the response rate you get. The leads she generated were consistently high quality, directly contributing to a stronger pipeline.

On top of that, she wrote several Linkedin posts that went viral, which not only boosted visibility but also gave a nice lift to our brand and reach. In a nutshell: highly recommended and won’t regret a second to work with her.

RRobinClient Manager, Leafcloud

Firo Growth set up a solid LinkedIn strategy and outreach campaign for us that delivered results right away. They think strategically, are hands-on in execution, and continuously adjust based on data.

Thanks to their clear segmentation, strong messaging, and structured follow-up process, our connection acceptance rate increased, and we saw a noticeable rise in qualified leads.

Communicative, proactive, and reliable. In short, highly recommended if you truly want to make LinkedIn work for you.

AArnoCEO, The Madhouse

Firo Growth was a pleasure to work with. Communicative, reliable and easy to collaborate with. Even though our project scope was limited this round, they delivered as promised and brought great attitude and professionalism to every interaction.

I’d be happy to work with them again on future projects.

AAdamCEO, MeltEdu

Well organised and focused on what they do.

Fianne has a strong command of her area of expertise, and is able to get complex projects delivered.

TTariqFounder, Chelsea Consulting
  • It feels like a weight lifted off my shoulders, having a whole revenue stream going on in the background that I don’t really have to focus on. Definitely exceeded my expectations of what is possible through LinkedIn. So many high quality conversations with managing partners and founders all over the world. When leads get on the call with me they know why they are there, why they are speaking to me and vice versa. Fianne gives great context and information on every lead, so I step into the calls fully prepared, which improved the quality of conversations.

    AAmeliaAccount Manager, Global Law Experts
  • Working with Firo Growth has been a great experience. They are highly knowledgeable in outreach and lead generation, and bring a strategic, results-driven approach to their work. They consistently go above and beyond, not only meeting expectations but delivering more than promised. Throughout the project they were always responsive, easy to communicate with, and flexible in adapting to our needs. Their professionalism and commitment to quality really stood out. I would highly recommend Firo Growth to anyone looking for an expert in B2B outreach and lead generation, and I would absolutely love to work with them again.

    SSandeepCEO, XEqualsAI
  • Fianne did an excellent job handling our LinkedIn outbound. She works proactively and never approaches prospects with generic messages, instead, she always uses a personalized, thoughtful approach, which really makes a difference in the response rate you get. The leads she generated were consistently high quality, directly contributing to a stronger pipeline. On top of that, she wrote several Linkedin posts that went viral, which not only boosted visibility but also gave a nice lift to our brand and reach. In a nutshell: highly recommended and won’t regret a second to work with her.

    RRobinClient Manager, Leafcloud
  • Firo Growth set up a solid LinkedIn strategy and outreach campaign for us that delivered results right away. They think strategically, are hands-on in execution, and continuously adjust based on data. Thanks to their clear segmentation, strong messaging, and structured follow-up process, our connection acceptance rate increased, and we saw a noticeable rise in qualified leads. Communicative, proactive, and reliable. In short, highly recommended if you truly want to make LinkedIn work for you.

    AArnoCEO, The Madhouse
  • Firo Growth was a pleasure to work with. Communicative, reliable and easy to collaborate with. Even though our project scope was limited this round, they delivered as promised and brought great attitude and professionalism to every interaction.

    I’d be happy to work with them again on future projects.

    AAdamCEO, MeltEdu
  • Well organised and focused on what they do.

    Fianne has a strong command of her area of expertise, and is able to get complex projects delivered.

    TTariqFounder, Chelsea Consulting

Some of the tools we advise on and work with.

  • LinkedIn Sales Navigator
  • LinkedIn
  • Apollo
  • Clay
  • Ocean
  • Netrows
  • Enrich
  • Unipile
  • Composio
  • LinkedIn Sales Navigator
  • LinkedIn
  • Apollo
  • Clay
  • Ocean
  • Netrows
  • Enrich
  • Unipile
  • Composio
  • Calendly
  • Canva
  • Figma
  • Claude
  • OpenAI
  • Ahrefs
  • Meta
  • GitHub
  • Infisical
  • Calendly
  • Canva
  • Figma
  • Claude
  • OpenAI
  • Ahrefs
  • Meta
  • GitHub
  • Infisical
  • LinkedIn Sales Navigator
  • LinkedIn
  • Apollo
  • Clay
  • Ocean
  • Netrows
  • Enrich
  • Unipile
  • Composio
  • Calendly
  • Canva
  • Figma
  • Claude
  • OpenAI
  • Ahrefs
  • Meta
  • GitHub
  • Infisical

We bring you dream clients.
You seal the deals.

Book a discovery call and we check the fit first.

Book a callSee pricing

The questions we get asked first.

Read the full FAQ

Firo Growth is a B2B lead generation agency. We help businesses generate leads and build their sales pipeline by researching prospects, running LinkedIn outreach, handling replies and booking meetings directly into their calendars. We also write and publish LinkedIn content to help buyers get to know the people behind the business. If you want to run lead generation with your own team, we equip you with targeting, messaging, tool recommendations and a practical Pipeline System to do it yourself.

Open this answer in the full FAQ

We work with B2B businesses: businesses that sell to other businesses. Whether you want to reach more potential clients, build a more consistent sales pipeline or get help with the daily outreach, we can shape the work around your offer and goals. You can have us manage lead generation for you or equip your own team to run it. Early-stage and pre-launch businesses can also be a fit. A conversation about your business is a good place to work out what would help.

Open this answer in the full FAQ

LinkedIn brings prospect research, direct conversations and professional visibility together. You can see what someone does, what their business is working on and what they talk about before approaching them. A connection also becomes part of your network: your profile, posts and conversations can help buyers become familiar with you over time. That adds a human context beyond a message in an inbox. We combine relevant outreach with a credible profile and useful content, so potential clients can understand both your offer and the people behind it.

Open this answer in the full FAQ

Running outreach in-house can make sense when someone on your team has time to research prospects, manage campaigns and respond consistently. Outsourcing can help when you want that work handled for you while your team focuses on sales conversations and clients. Firo Growth supports both: we can build your Pipeline System and equip your team with targeting, messaging, tool recommendations and a playbook, or manage the outreach, replies and appointment setting for you. You can also have us supply prospect lists or LinkedIn content while your team runs the outreach.

Open this answer in the full FAQ

Our pricing page shows the one-time price for the Pipeline System, optional launch lists and content, and the monthly services. Ongoing prices depend on the service and the number of profiles, posts or prospects.

Open this answer in the full FAQ
Firo Growth

LinkedIn pipeline systems built around how your business sells.

Services
  • Services overview
  • Pipeline System
  • Managed LinkedIn Outbound
  • Signal & Intent-based outreach
  • LinkedIn Authority
  • Prospect Lists
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